2014 was quite a challenging year for us in AboitizLand. Business difficulties came in varying forms, but as an organization we learned, we moved on, and we continued to thrive. It was a year where we set the stage for building a stronger organization brick by brick.
There were a lot of reasons to celebrate as we marked our 20 years of building and nurturing communities. We also posted record-breaking sales of 15% higher than the previous year.
We fully acquired LiMA Land, Inc. (LLI) and signed a joint venture agreement with Ayala Land, Inc. (ALI).
The construction of our residential developments is now in full swing. Despite our rapid growth, AboitizLand ensures that the properties we deliver sustain the value of our customers’ investments.
2014 also celebrated the first anniversary of The Outlets at Pueblo Verde. It is now 100% occupied with more than 30 brands as partner tenants. The launch of The Outlets has given us a foothold in the retail industry.
As the land development sector experiences continuous demand across the residential, commercial, and industrial sectors, AboitizLand accepts the challenge to make a quantum leap!
We shall continue our aggressive investment plan and lay the foundations to accomplish this exciting task ahead of us.
Moving forward, we remain optimistic about AboitizLand’s growth prospects as we further expand our residential and recurring businesses to keep up with the rapid demand of the market.
For our residential division, we will continue to grow our Cebu footprint by continuously offering differentiated services and innovative products. We will accelerate our growth in the mid-market segment as we launch over 50 hectares of residential properties in Compostela, Cebu. We will also maintain our dominant leadership in the high-end market. Nationally, we plan to make our first residential investments by entering Luzon’s mid- and low-mid markets, where we anticipate demand to be strong.
For our recurring businesses—our commercial and industrial divisions—we will maintain our momentum and sustain our growth track, starting off with the launch of the expansion phase of The Outlets this 2015. Demand for VisMin’s first outlet mall has been quite strong, and we will work hard to continue to meet this demand in 2015. We will also continue to grow LLI as part of our drive to build up our industrial portfolio nationwide.
Beyond business expansions, AboitizLand will build organizational capabilities in order to grow Cebu and to go national. We recognize the need to be more passionately customer- focused. We believe that our aggressive expansion should be supported by exceptional customer service. We will also make great strides in ensuring functional excellence and precise execution among teams. It will propel us to win the challenges and cycles of a competitive real estate market.
As we look back at the amazing 20 years of our journey, from a land-buying division of Metaphil to becoming a contributor to AEV’s portfolio, our promise of providing the ultimate real estate experience will constantly steer our organization. It will propel us to win the challenges and cycles of a competitive real estate market.
Indeed, the future is brighter in AboitizLand as we continue to deliver the promise to provide better communities to every Filipino.