Apo Agua Team | Feb. 15, 2018
Apo Agua Infrastructura, Inc. conducted its first Apo Agua 101 presentation to the team members of Therma South Inc. last January 18 at TSI in Binugao, Toril Davao City.
Apo Agua 101 is a short presentation which introduces the company to the team members of Aboitiz Mindanao business units and educates them on the Davao City Bulk Water Supply Project.
“It was really insightful. Some of us have heard about Apo Agua and some of us haven’t heard about it until now. It’s great that we now have a clearer picture and have something to look forward to. This is an exciting project that will help our current water sources replenish and provide water to those with little to no access to it,” said JK Huyatid, Branding and CorpCom Assistant of TSI. The presentation which was given by Jade Gamas, Apo Agua’s ComRel Officer, was done during TSI’s L.E.A.P. Session where around 30 team members and leaders participated. Engr. Libert Lomuntad, Technical Manager was also present to answer questions.
“We observed that people usually ask us on what the company is. Some even thought that we sell bottled water. This is understandable since we are a new company. Thus, we at Apo Agua came up with a communication plan where we introduce the company and our project with the local water district. Our target audience are of course the A-people first, since they are one of our primary brand ambassadors. They can help us spread the right information,” Gamas said.
The Apo Agua team will continue to visit different Aboitiz business units in Mindanao this 2018.