HELPING NURTURE NATURE: PILMICO CELEBRATES EARTH DAY. For the entire month of March, Cebu Pilmico Partners wore earth colors each Friday as their way of promoting Earth Hour. They not only joined the event by switching off lights at the designated time and date, but each team member was also given a small plant to nurture into full growth. The team member with the tallest plant by December this year wins a prize. This project is Pilmico’s way of making the world a little greener while embodying the Aboitiz core value of Responsibility.