- Cebu media got an exclusive walkthrough of the Aboitiz home as they listened to family stories straight from RAFI President Roberto Aboitiz and Vice President Jon Ramon Aboitiz
- Special activities lined up are the Puzzle Challenge for team members, gift giving, media tour of Kool Adventure Camp, and upcoming books
Ramon Aboitiz Foundation, Inc. (RAFI) marks its 50th anniversary this year and to launch the series of commemorative events, RAFI President Roberto Aboitiz and Vice President Jon Ramon Aboitiz invited members of Cebu media for a tour of the Don Ramon Aboitiz House.
Walking through the house, the brothers led the guests from room to room, sharing Aboitiz family history and little-known stories about the house located on Elizabeth Pond Street in Camputhaw, Cebu City last May. In particular, they talked about Don Ramon’s guiding principle: “The biggest fortune I have is my word and reputation. Money can be lost and can be recovered, but once your name and reputation are lost, one’s word is worthless and one is truly finished.”
The media guests appreciated the rare opportunity to know one of Cebu’s most respected families better.“For all their wealth and stature, the
“For all their wealth and stature, the Aboitizes have stayed true to their roots through the decades. And yet there is no place that displays the family’s sense of heritage and history more than the Don Ramon Aboitiz House,” said Noel S. Villaflor, editor of Sun.Star Weekend.
RAFI has also lined up a series of activities to celebrate half a century of elevating lives. These include the Puzzle Challenge that immerses team members in the work of other units and programs within the foundation; gift-giving to families in Cebu City to celebrate Don Ramon’s generosity; a new book entitled ‘The Foundation Called Ramon Aboitiz’ that narrates the history of the foundation; the ‘RAFI at Fifty’ coffee table book; a media fam tour of Kool Adventure Camp; a milestones exhibit; and a grand celebration on November 16.