Maxime, the premium pet food brand of Aboitiz Foods, joined forces with New Life Animal Shelter and Persatuan Pencinta Haiwan Gopeng (PPHG) in Malaysia to bring nutritious Maxime meals to rescue animals and adoptees. Volunteers from the Maxime Malaysia team came together at the Perak Pawsitive Initiative event—an adoption drive organized by the Perak State Government and local animal shelters in their efforts to find loving forever homes for their homeless pets.

The adoption event provided a perfect opportunity for prospective pet parents to meet and welcome a new furry family member. In addition to adoption, attendees were also encouraged to support responsible pet ownership, with spaying and neutering services offered at the event. These procedures help pets live longer, healthier lives and play a crucial role in managing the stray animal population across Malaysia.

In line with Aboitiz Foods’ purpose to sustainably feed Asia’s growth from mill to meal and its commitment to nourish the future, Maxime donated 2,050 bags of high-quality, nutritious Maxime pet food to shelters supporting pets awaiting adoption. This initiative extends our mission to nourish the future, not only for people and communities but also for animals.

At Aboitiz Foods, we believe our furry friends deserve the best nutrition and care while they await loving homes and the chance to share a lifetime of heartwarming moments with their new families. Through this collaboration, Maxime is proud to be part of a community effort dedicated to finding forever families for homeless pets, so they, too, can experience a lifetime of heartwarming moments together.