CHAMPIONING FINANCIAL INCLUSION: City Savings Bank Assistant Vice President and Reputation and Brand Management, Paula Viegelmann – Ruelan (center), receives the Certificate of Recognition as a Finalist in the Financial Inclusion Category during the 2026 LCF CSR Medal of Recognition. Presenting the award are LCF Vice Chairperson and Vice President of Knowledge Channel Foundation, Inc., Edric Calma (left) and LCF Board Trustee and Vice President of SM Foundation, Inc., Eleanor P. Lansang (right).
The 2026 League of Corporate Foundations (LCF) CSR Medal of Recognition has named City Savings Bank (CitySavings), a subsidiary of Aboitiz-led Union Bank of the Philippines (UnionBank), as a finalist in the Financial Inclusion category, honoring its dedication to championing meaningful financial literacy through its flagship CSR program, Project ₱er@parasyon (Peraparasyon).
This prestigious award serves as a testament to the Bank’s steadfast commitment to sustainable community building and its mission to make financial inclusion a reality for more Filipinos. Project ₱er@parasyon (Peraparasyon) has consistently served as a cornerstone of CitySavings’ corporate social responsibility (CSR) efforts, equipping diverse communities with the knowledge and tools necessary to manage their finances effectively. By integrating financial education into the core of its institutional identity, CitySavings aims to catalyze growth and foster long-term prosperity for its partners and stakeholders.
“This recognition is a milestone we share with our dedicated CitySavings Bankers, whose active support and collaboration are instrumental in our commitment to fostering a more financially inclusive society,” said CitySavings Assistant Vice President and Reputation and Brand Management Head, Paula Viegelmann – Ruelan. “We remain dedicated to our vision of creating measurable, impact-driven results that empower Filipinos through sustainable development”, she added.
As CitySavings continues to deliver on its Environmental, Social, and Governance (ESG) commitments, Project ₱er@parasyon (Peraparasyon), which aligns with Sustainable Development Goal (SDG) 8, remains a key pillar in the Bank’s broader effort to strengthen community trust and promote economic resilience nationwide. Since 2016, CitySavings has conducted more than 1,800 sessions for 138,000 beneficiaries nationwide.